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About Us

Your trusted partner in consumer research and market insights

Introduction

SB Consumer Eye Research and Marketing Private Limited previously working as Consumer Eye Research Services is a leading field and tab company established in 2009 that has steadily grown under the supervision of experienced management with more than 26 years experience. Founded upon the principles of talent and independence, we have earned a reputation for excellence in providing specialized services in the field and tabulation.

Our success stems from the expertise of our seasoned management team, who are dedicated to understanding and meeting the unique needs of our clients. We pride ourselves on delivering high-quality fieldwork solutions promptly, ensuring that the data we provide is both timely and strategic.

As part of our commitment to continuous improvement, we invest in enhancing our data collection processes and capabilities. With a widespread presence throughout Pakistan, we are dedicated to serving our clients with the utmost professionalism and excellence.

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Our Services

Comprehensive research solutions tailored to your needs

Marketing & Social Research

Comprehensive market analysis and social research to understand consumer behavior and market trends.

Data Collection

Efficient and reliable data collection methods using advanced technologies and proven methodologies.

Data Processing

Advanced data processing and analysis to transform raw data into meaningful insights.

Scripting & Tabulations

Custom scripting and data tabulation services for complex research requirements.

Quantitative Research

Statistical analysis and quantitative research methods for measurable insights.

Qualitative Research

In-depth qualitative research including focus groups and in-depth interviews.

Mystery Shopping

Professional mystery shopping services to evaluate customer experience and service quality.

Feasibility Studies

Comprehensive feasibility studies to assess project viability and market potential.

Online Surveys

Digital survey solutions for efficient data collection and real-time insights.

Our Team

Meet the experts behind our success

Mr. Bashir Sohail

Mr. Bashir Sohail

Managing Director

With 26+ years in market research, Mr. Sohail is a seasoned Operations professional recognized for delivering efficient solutions, managing large-scale projects, and fostering strong client relationships. His extensive regional travel deepened his understanding of cultural and market dynamics, enabling him to craft tailored operational strategies.

Miss Razia

Miss Razia

Director Project Management

With 14 years in marketing research and an MA in Economics, Miss Razia specializes in client servicing and project management. She focuses on enhancing client engagement, improving project outcomes, and mentoring teams while leading key strategic discussions.

Mr. Shoaib Saleem

Mr. Shoaib Saleem

Operations Manager

Mr. Shoaib, a graduate with 14 years of experience in marketing research, is responsible for planning, executing, and monitoring projects with a focus on quality and timelines. He has extensive expertise in training and motivating field teams, ensuring they are equipped to meet diverse operational challenges effectively.

Mr. Waqar

Mr. Waqar

Data Analyst

Holding a Master’s degree in Engineering and with more than a decade of experience, Mr. Waqar specializes in data analysis and project management. He is skilled in planning and executing projects, building strong client relationships, and leading strategic discussions with stakeholders to ensure high-quality outcomes and seamless delivery.

Mrs. Adeela

Mrs. Adeela

Client Relations

With an MBA in Marketing and over 7 years of experience, Mrs. Adeela is an expert in client servicing and project management. She focuses on enhancing client engagement, ensuring quality project delivery, and mentoring client service teams. Her ability to lead strategic discussions and oversee effective implementation makes her a key contributor to client satisfaction.

WHY US

What sets us apart is trust, innovation, and impact

EXPERIENCED TEAM

Seasoned researchers and operations specialists delivering excellence across industries.

LARGEST FIELD NETWORK

Extensive on-ground presence for rapid, reliable, nationwide field execution.

INNOVATIVE METHODOLOGIES

Blending qualitative depth with quantitative rigor and modern tools.

CLIENT-CENTRIC FOCUS

Partnership mindset that is transparent, proactive, and outcome-driven.

CUSTOMIZED SOLUTIONS

Tailored designs that fit your unique context and business goals.

INTEGRATED APPROACH

End-to-end execution from field to insights, all under one roof.

Valuable Clients

Partners who trust us to deliver insights and impact

Career Opportunities

Join our dynamic team and grow with us

We are always looking for talented individuals who are passionate about research and consumer insights. Join our team and be part of an organization that values innovation, excellence, and professional growth.

We offer competitive compensation, professional development opportunities, and a collaborative work environment where your contributions make a difference.

Contact Us

Get in touch with our team

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